HERRADURA COLLECTION
Named after the upscale neighborhood in Mexico City and inspired by the enduring elegance of ranchwear, Herradura honors Mexicoโs equestrian legacy โ a symbol of strength, heritage, and self-expression. Each piece blends traditional leathercraft with minimalist design, rooted in culture and reimagined for today.
Selva | Herradura Collection
SELVA ๐ฟย ย A lush, near-black green inspired from the shadows of the jungle โ quiet, untamed, with a luxurious edge
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Why You'll Love It
Toxin & Chemical-Free
Our pieces are consciously crafted with your wellbeing and the planet in mind. We honor traditional leather working techniques โ free from synthetic shortcuts.
- ๐ฟ No toxic dyes โ we use natural, plant-based colorants
- ๐ซ No harsh chemicals โ no chrome, formaldehyde, or heavy metals are used
- ๐ฅ No synthetic coatings โ just sun, air, and time
- โ Consciously crafted by artisans who treat each piece with care
- ๐ Better for you & the planet โ safer to wear, safer to make
Because what touches your skin should feel as honest as the hands that made it.
Our Craftsmanship Ethics
Every piece we create carries the spirit of the hands that made it. At Fieras, we believe in honoring people, process, and place.
- โ Handmade start to finish โ no assembly lines, no shortcuts
- ๐ฎ Responsibly sourced leather โ from small-scale suppliers, never mass-produced
- ๐ผ Ethical labor โ we work directly with artisans and pay fair, transparent wages
- ๐ฐ๏ธ Time-honored techniques โ rooted in tradition, not trend
- โค๏ธ Pride in every stitch โ each bag reflects a legacy of craft and care
When you carry a Fieras piece, you're carrying more than a bag โ you're carrying a story.
Sizing
Our bags are intentionally structured โ not heavy, but with just enough body to feel substantial and elevated.
We currently offer two sizes:
SMALL
- Size: Perfect for concerts, nights out, or quick errands. Easily fits your phone, keys, wallet, sunnies, and a few essentials with ease.
- Strap: adjustable leather strap that allows you to wear it over the shoulder or as a crossbody
- 8" Tall x 9" Wide X 3" Deep
MEDIUM
- Size: Ideal for daily wear. Spacious enough for a wallet, phone, sunnies, keys, small ipad and small makeup bag โ without losing its sleek silhouette..
- Strap: adjustable leather strap that allows you to wear it over the shoulder or as a crossbody
- 9" Tall x 10.5" Wide X 3.5" Deep
As each bag is handcrafted, slight size variations may occur โ a signature of true artisan work.
FAQS
- The leather is stiff, will it stay like this?
No โ our leather bags begin with a firm feel that quickly softens and molds to your life โ becoming more comfortable the more you wear it, softening beautifully.
- Are all bags exactly the same?
No โ and that's intentional. Every Fieras bag is handmade by artisans in Mexico using time-honored techniques. Because of this process, slight variations in stitching, texture, and finish are expected. These differences are not flaws โ theyโre part of what makes each piece unique.
- Why does the leather have small imperfections or marks?
We work with high-quality, naturally treated leather. Unlike synthetic materials, real leather cured without chemicals may show subtle marks or surface variations โ these are natural and speak to the materialโs authenticity and character
- Will the color fade over time?
Our leather is dyed and cured using traditional methods, without harsh chemicals. As a result, the color may gradually soften with wear, sun exposure, and time โ developing a lived-in character thatโs unique to you.
- How should I care for my bag?
Keep your bag away from prolonged moisture or direct sunlight. Store it in a dust bag when not in use, and condition the leather occasionally with a gentle, natural leather balm to maintain its softness and finish.
Best Care
Our bags are made to last โ and with a little love, theyโll age even more beautifully.
- Keep it dry: Our leathers are colored using natural, non-toxic methods โ meaning theyโre more porous than chemically treated hides. Prolonged contact with water (like rain) may temporarily darken the leather or leave water marks.
- If it gets wet: Gently blot โ never rub โ with a soft, dry cloth and let it air-dry in a cool, shaded place. The patina will evolve with wear.
- Condition sparingly: Use a natural leather conditioner every few months to keep the hide supple. Avoid petroleum-based products.
- Store with intention: When not in use, keep your bag in its dust cover and away from direct heat or sunlight to prevent drying or color fade.
- Apply a natural leather protection spray every few months (especially in rainy seasons) to help guard against watermarks and stains while preserving the rich, naturally dyed color. Fieras offer an all-natural leather protectant that can be added to your cart to protect your bag.
Let it break in: The leather will start off structured, but softens beautifully with use โ becoming more supple and forming to your life.
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